Oxford American · Advertising outreach
The standing jobs that run the cold-outreach → CRM pipeline on their own. Seven inbox sweeps carry across every ad cycle; two cycle-scoped build-and-draft jobs grow the pipeline toward 4,000, region by region. Times shown in UTC (as scheduled) and your Central time.
Snapshot as of Jul 10, 2026 — refreshes daily with the OA-numbers job.
Tap a state for its full pipeline breakdown. Shade = total leads located there.
Order matters: dead addresses are purged first (13:00) so the sent→Contacted sweep at 13:30 never re-promotes a bounced record.
Bounce sweep
Classifies every bounce by its DSN status code — 5.1.x dead addresses get a dated note + email purged; soft blocks (5.7.x policy, delays, mailbox-full) are kept. All bounce notices move out of the inbox into a Bounces folder.
Auto-reply sweep
Detects out-of-office and autoresponder replies (delivery confirmed), promotes those records Unvalidated → Contacted, and trashes the auto-reply. Real human replies are left for you.
Sent → Contacted sweep
Every brand that received an outreach email moves Unvalidated → Contacted. Never regresses a later stage; skips any record whose email was purged by a bounce.
Re-mine bounced records
Re-works Unvalidated records whose email hard-bounced: researches a corrected address, updates the record, and drafts fresh outreach for you to review. Capped per run — drafts only, never sends — to protect sender reputation.
OA tracker numbers refresh
Pulls live stage counts, runs the funnel model, and emails you today's numbers to paste into the tracker chat — with the snapshot inline and any day-over-day movement.
Not-interested sweep
Detects clear human declines to outreach, moves the record to Not Interested with a dated note, and trashes the decline reply (keeps the sent original). Conservative — anything interested or ambiguous is left for you.
Auto-complete finished tasks
Scans open, Heather-owned LACRM tasks and closes any whose work is clearly done (a matching sent email on/after the task was created). Conservative — anything ambiguous is left open for manual review; never changes stages or other fields.
Cycle-scoped jobs that grow the pipeline toward 4,000 and draft each new prospect's first-touch outreach for you to review and send. They work region by region — US states → D.C. → UK — each region tagged by time zone so drafts can be sent to land in-box mid-morning local. The rotation is deterministic (a new region each day) and the two crons run offset by 26, so they never work the same region on the same day. Drafts only — they never auto-send.
Home / America 250 Digital
Builds heritage & home makers plus place/civic brands for the Home cycle, then drafts a digital-led first-touch — print is closed, so it leads with the Sponsored e-News, web banners, and social. Region-rotation offset 0.
New Orleans Music Issue Print
Builds OA-profile brands (galleries, venues, inns, makers, indie retail) and drafts a print-led first-touch — a full-page ad plus the digital that runs alongside the issue. Region-rotation offset 26.
When you send me a name or an idea, this is the path it runs — so a suggestion turns into vetted, drafted outreach the same way every time, and nothing lands in the pipeline on a guess.
e.g. “Charleston Restaurant Foundation.” I run the four steps below on that one org, then either draft it or park it.
e.g. “golf courses.” I add it to the standing high-value veins so every build picks it up, then work the four steps on a starter batch.
first.last@ inference, no directory’s “likely format.”None yet. A cycle build lands here once it has made a full pass through all 52 regions and self-retired. When the Home / America 250 or New Orleans Music build finishes its rotation, its card moves down here.
What we can sell, and how many slots exist — per print issue and per digital cycle. Print capacity is per issue (#135 NOLA, and each issue after); digital is per on-sale cycle (window = on-sale → the next issue's on-sale). Running calendar slots aren't tracked here — just capacity.
slots per issue
slots per cycle
Nothing else pending. Three one-shot send_later reminders exist in the history (two cron-setup retries and an unrelated library note) — all have already fired and ended.
All jobs touch only the Heather Richie Accounts pipeline and run quietly, reporting back only when they change something or hit an error. Central times reflect CDT (UTC−5); they shift by an hour after the fall clock change.